Search Results

• Place branding atraction for internal stakeholders

  Luís Branco Barros , Teresa Barros

  DOI https://doi.org/10.3846/bm.2023.1081

  Page 1-9
  

  2023-03-03

• Employer branding through social media: the case of largest polish companies

  Kalina Grzesiuk, Monika Wawer

  DOI https://doi.org/10.3846/bm.2018.42

  Page 1-10
  

  2018-01-01

• On e-recruitment and four ways of using its methods

  Jacek Woźniak

  DOI https://doi.org/10.3846/bm.2014.084

  Page 1-9
  

  2014-01-01

• Visual identities of Polish towns and cities. What they communicate and represent in practiced logos

  Anna Adamus-Matuszyńska, Piotr Dzik

  DOI https://doi.org/10.3846/bm.2020.590

  Page 1-11
  

  2020-04-01

• Influencer marketing as a trust-building strategy in the wellness sector: theoretical framework and strategic implications

  Dariušas Nikišovas, Jolanta Nalivaikė

  DOI https://doi.org/10.3846/bm.2025.1586

  Page 1-8
  

  2025-03-02

• About two explanations of effects of environmental engagement of a company on its attractiveness in an e-recruitment situation

  Jacek Woźniak

  DOI https://doi.org/10.3846/bm.2014.083

  Page 1-9
  

  2014-01-01

• The analysis of masculinity in advertising: a qualitative study based on consumer engagement in digital environment

  Toms Kreicbergs, Deniss Ščeulovs

  DOI https://doi.org/10.3846/bm.2022.786

  Page 1-9
  

  2022-02-09

• User value creation determinants in the subscription video-on-demand business model: a literature overview

  Aurelija Ulbinaitė , Miglė Belevičiūtė

  DOI https://doi.org/10.3846/bm.2024.1294

  Page 1-8
  

  2024-03-18