Theoretical and practical perspectives on creative economy (selected cases)

Abstract

Creative industries, the core of creative economy, are one of the most innovative economic ac-tivities but with different types of scientific, practical, functional research. Applied unit research in Lithua-nia gives only a fragmentary assessment of the creative industries activities. Research objective – concept analysis providing with homogeneous understanding of theoretical and practical perspectives on creative economy as present phenomenon in globalised environment. The paper presents recent five years world re-search on creative economy based on two main concepts – classical historical approach of how creative economy has developed from cultural economy and the output of creative economy is cultural product and service; and modern fresh approach based on creativity as a core of holistic process encompassing number of contemporary economics, innovation, social, environmental, etc. factors. Theories are motivated by re-search of cases of different world regions.