Research of the peculiarities of multinational companies activities due to extreme factors in the global market

Abstract

In nowadays active globalization is showing strengths and weaknesses of international business financial activities, especially now when in global market is extremely strong factories. This research is relevant because of emergencies in global market, for example COVID-19 pandemic. Until now it is not clear how international business need to manage all emergencies in global market. The main goal of article is related with scientific literature to study X international business decisions which they manage during pandemic and how it is related with financial ratios. To aim a goal, there was made an analize for scientific literature related to international business functionality. In the methodology was made PEST analyse who has shown strengths and weaknesses of X international business. Later have been analysing and comparing all strengths and weaknesses of X international business. The aim of this analyse was to identified if all international business are able to manage their business in global market. The main results of this article shows differences in X international business when there are extreme factors in global market. Also PEST analyse shows if strengths and weakness are able to help for business when are extreme factors are in global market.