Small companies investments to enhance competitiveness of options

Abstract

Small and medium business (SMB) enterprises are determined by the country's economic growth and provide benefits for creating jobs and dealing with unemployment issues. Small and medium business efficiency and success of the work depends on its ability to grow and successfully compete in the market. In order to survive and thrive in constantly, the company has a market challenges and innovative solutions as the external field is increasingly complex. Pursuit of competitive advantage to maintain the company makes at least a few percentage points higher rate of growth than the average. In developed countries, small and medium-sized businesses compete with large organizations is a way to improve their service and product quality and often reduce the price. The paper studied the small and medium - sized businesses competitive factors in the preservation of Lithuanian small and medium business situation, major challenges and opportunities for enhancing competitiveness.