NIKOLAEV, Dmitrii. The influence of IoT data input on B2B marketing effectiveness under the prism of internal teams’ contribution towards loyalty and satisfaction. International Scientific Conference “Business and Management”, [S. l.], v. 13, p. 1–7, 2023. DOI: 10.3846/bm.2023.978. Disponível em: https://conferences.vilniustech.lt/index.php/BM/article/view/333. Acesso em: 13 sep. 2026.